Key Takeaways

  • January’s top ten most-viewed properties on ESPC attracted over 83,000 views, indicating strong buyer activity at the start of the year.
  • Houses dominated the list, with seven homes and three flats, while eight properties offered three or more bedrooms, appealing to families and those seeking extra space.
  • Prices ranged from £265,000 to £695,000, averaging £446,000, showing interest across both mid-range and premium budgets.
  • Edinburgh led with six properties, East Lothian contributed four, and Currie emerged as a standout neighbourhood with two homes in the top ten.
  • Six of the ten properties were under offer by month-end, most were move-in ready, and nine were marketed as “offers over,” reflecting buyer decisiveness and seller confidence.

 

January’s most popular homes on espc.com tell a clear story: buyers are on the move, and they’re looking for space, quality, and long-term potential. Across the top ten most viewed properties - which racked up more than 83,000 views - houses dominated the list, with seven of the ten homes being houses and three flats making up the remainder.

Buyers are clearly thinking ahead, with eight of these properties offering three or more bedrooms, catering to families and those seeking room to grow. Prices ranged from £265,000 to £695,000, averaging £446,000, showing that interest spans a wide spectrum of budgets.

Location remained a key driver of attention. Edinburgh took the lion’s share, hosting six of the top ten homes, while East Lothian contributed four properties. Within the capital, Currie stood out, placing two homes in the top ten this month.

These figures highlight not only the popularity of Edinburgh and East Lothian but also the appeal of specific neighbourhoods that offer a mix of convenience and community. Six of the ten properties were already under offer by the end of January, a clear sign that buyers are keen to move quickly and settle into new homes in time for the spring.

The list also shows that buyers are favouring ready-to-go homes. Most of these properties were move-in ready, reflecting a preference for smooth transitions over major renovations. Nine of the ten homes were marketed as “offers over,” with only a single property listed at a fixed price - underlining sellers’ confidence and the continued strength of the market.

Paul Hilton, CEO of ESPC, commented:

Buyers are showing a strong appetite for houses with space to grow, moving beyond the traditional first-time buyer market. The combination of high views and rapid under-offer activity demonstrates that demand remains strong across a range of budgets, from more affordable options to premium family homes.

Edinburgh and East Lothian continue to dominate attention, and areas like Currie are emerging as particularly sought-after locations. With the majority of these homes already under offer, the data confirms that buyers are acting decisively, aiming to move in as spring approaches, and that confidence in the local property market remains robust.

View the top ten homes on espc.com in January

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