2011 - Year in review
January, and the year started off on a sour note for consumers with VAT rising to 20%. With talk these days focussed on who could leave, it's strange to think the year actually started with another country joining the Euro - Estonia swelling the ranks to 17. January was also a big month for British cinema with the release of The King's Speech which went on to do terribly well at the Oscars.
Of
course peaks of cinematic excellence were not truly scaled until
February with the release of Gnomeo and Juliet (in
3D!!) - a film which finally satisfied overwhelming public demand
to see Jason Statham and Ozzy Osbourne do Shakespeare.
Locally, March saw the average house price in
Edinburgh rise by a whopping £77 annually. Overall the trend for
the year was for prices to ease back to 2009 levels in most areas,
although smaller properties tended to see larger falls in
value.
By April most of the nation was gripped by royal
wedding fever with 25 million people tuning in to watch the
ceremony. That's rather more than turned out in the Alternative
Vote referendum in May when those who did vote
opted to keep the current first-past-the-post system.
June saw ESPC's new and improved website made
available to the public for the first time as it entered the beta
testing phase of development. There was big news in the property
market as well with the average price of a one-bed flat in Leith
Walk and Easter Road dipping below £100,000 for the first time
since 2006.
July was a big month for Edinburgh. Not only did
the city get its own royal wedding, it also played host to the
annual Swamp Soccer World Cup where Hockering FC and Penza Centre
were crowned champions after two gruelling days of
competition.
August brought news that mobile internet usage
was reaching 50% in the UK. Looking at the rate at which traffic to
ESPC's mobile site and iPhone app is growing we can certainly
confirm more and more people are using their phones to find their
next home. To help this growing audience in their quest we enabled
video content on our mobile site in October.
September saw CERN scientists report that the
speed of light had been broken resulting in widespread amazement
and apparently causing the month to travel through time until after
October in this review.
Of course the biggest technology news of the year did
not arrive until November when we made the big
switchover to the new espc.com which makes it even easier to find
your ideal home in Edinburgh, the Lothians and Fife. Also in
November,
pandas!
All of which brings us nicely to December. Though
the month is not yet over we've already seen two historical votes
the impact of which will be felt for years to come. Not only did
the UK veto a proposed EU treaty but Little Mix became the first
group to win X Factor earning them the right to vie for the
Christmas number one with a cover version of a song that isn't the
least bit Christmassy.
All told, it's been a hectic year and 2012 seems set to bring more
of the same. The property market will remain challenging but at
ESPC we've got lots planned to help bring buyers and sellers
together. Our George Street showroom reopens in January after
receiving a makeover, we'll be hosting more events to help people
get on the property ladder and we've a host of improvements planned
for both our mobile and desktop website.
All that and more awaits us, but until then a Merry
Christmas and a Happy New Year from everyone at ESPC.